Biography
Profile Photo

Wilfred Lim Sheh Ping

MY

Founder at Practical Wealth Sdn Bhd

Editions

Successful People in Malaysia and Singapore (8th Edition)

December 2026

Successful People in Malaysia (4th Edition)

December 2022

E - EDUCATION

1993 - Bachelor of Zoology, Universiti Kebangsaan Malaysia; 2012 - Trainer for Certified Financial Planner (CFP) Certification Program; Certified NLP Practitioner, Certified Financial Planner (CFP) & Islamic Financial planner (IFP)

CA - CAREER

Wilfred’s professional journey began in 1993 as a Field Researcher at WWF Malaysia, where he developed skills in research, observation, and conservation, gaining a deep understanding of the importance of sustainable development. Driven by his passion for nature, he continued from 1996 to 2003 as a Plant Taxonomist and Conservationist at the Forest Research Center in Sepilok, contributing to important research on Malaysia’s biodiversity and helping preserve its natural heritage. In 2000, Wilfred transitioned into the financial sector as a Unit Trust Consultant at Public Mutual. Recognizing the transformative power of financial knowledge, he expanded his expertise as an Estate Planner at Rockwills in 2002. His career progressed further as an Insurance Advisor at AIA from 2003 to 2007, and later as a Licensed Financial Planner with Philip Wealth Planner from 2007 to 2016. During this period, he also served as an Insurance Advisor with State Insurance Brokers from 2008 to 2014, gaining extensive experience in insurance, investments, and holistic financial planning. A major milestone in Wilfred’s journey came in 2015 when he founded Practical Wealth Sdn Bhd. The company provides high quality training for certified financial programs, aiming to empower individuals, especially those with minimal financial knowledge, to understand, analyse, and manage their financial planning with confidence. His approach emphasizes clarity, practical strategies, and sustainable decision making. Looking ahead, Wilfred is committed to excellence. He is ambitious about expanding the number of training sessions and developing programs tailored to meet the needs of different communities. His goal is to make financial literacy accessible, enabling more people to achieve security and confidence in pursuing their life goals

WACW - WRITINGS AND CREATIVE WORKS

Wioson has begun writing a book to share his hard earned financial knowledge, tentatively titled “Financial Notes from a Father to His Daughter.” The book is a heartfelt guide meant to pass on wisdom, insights, and practical advice, and it is expected to be published in mid-2026

CASA - CIVIL AND SOCIAL ACTIVITIES

Wilfred has always been committed to social and community initiatives. Notably, he has volunteered his time and practical skills to help build homes for local communities. By applying his hands on abilities, he has contributed to improving living conditions and making a meaningful difference in the lives of those in need

ME - MEMBERSHIPS

Committee member of Malaysian Financial Planning Council (MFPC), Sabah Chapter, Former Chapter Chairman at Financial Planning Association of Malaysia (FPAM) Sabah Chapter 2012 - 2014, 2015 - 2016, 2019 - 2021; Vice President at SME Association Sabah; Sandakan Toastmasters Club; Lion Club Sandakan Selingan; Tawau Foochow Association

ACH - ACHIEVEMENTS

Wilfred was awarded the Highest Achiever Award for Islamic Financial Planner in 2018, recognizing his excellence and dedication in the field. He has delivered Certified Financial Planner (CFP) training to leading companies and institutions, including AIA and Tabung Amanah Pekerja, equipping professionals with advanced financial knowledge. He has also collaborated with multiple financial planning firms to develop programs that promote financial literacy and professional growth across the industry

LS - LANGUAGE SKILLS

English, Malay, Mandarin, Hakka

H - HOBBY

Wilfred enjoys travelling, hiking, and exploring jungles, embracing adventure and the beauty of nature wherever he goes

PMM - PERSONAL MAGIC MOMENTS

Wilfred’s journey from zoology to the financial planning industry was truly life changing. Growing up in a poor family, he witnessed firsthand the struggles of his community and the injustices they faced. As a young boy, he often saw foreigners selling goods at inflated prices, taking advantage of people who lacked financial knowledge. These experiences left a lasting impression on him, sparking a deep sense of responsibility to protect and educate others. Wilfred realized that financial literacy was more than just numbers. It was a tool to empower people, safeguard their future, and prevent them from being misled. This awareness became the driving force behind his career, fueling his passion to help others achieve financial confidence and security

ROS - REASON OF SUCCESS

For Wilfred, life is about taking the path few dare to take, turning the impossible into reality, and embracing new challenges whenever he reaches a plateau. He believes in making complex ideas simple and practical, staying curious about everything, daring to make mistakes, and living with courage and without regrets

WEB - WEBSITE

https://mypracticalwealth.com

B - BORN

Information available only in printed publication available in libraries.

P - PARENTS

Information available only in printed publication available in libraries.

MS - MARITAL STATUS

Information available only in printed publication available in libraries.

CH - CHILDREN

Information available only in printed publication available in libraries.